Spend some time to realise that art direction also serves a bigger purpose than just making your film look cinematic, it will help to tell the story.
01 | Conceptualize
Look at the big picture. Think holistically. Create a blueprint on how you want your film to feel. Preparation is key!
02 | Use Your Imagination
Make things interesting to look at! Good lighting will augment any scene when constructed, thought-out, and dressed properly.
03 | Create Mood
Set the tone by using coherent color palettes to express an emotion, style, or feeling. Also, don’t skimp on props.
04 | Theme
People often forget that it’s the art department that creates the visual components that make a set look more cinematic or filmic.
And focusing on these point to taking care your visual to get better story for your audiences (especially on low budget).
01 | Costume design
The scientist look -get all the detail from the spec, colour of lab coat also texture of the garment.
02 | Set design
Rumah kampung -The dull colour, texture of the cushion, printed etc.
03 | Props
Old handbag -back from 90’s.